If you read my last post about LIVELY, you know I’ve fallen head-over-heels for the effortlessly cool lingerie brand that is surprisingly comfortable, stylish and affordable. After learning about their launch of their fall collection, I knew I had to get an interview with Michelle Cordeiro Grant, LIVELY’s sweetheart of a founder and CEO. The savvy entrepreneur had a successful run at Victoria’s Secret corporate before launching the line only seven months ago, and has been continuing to grow her rapidly burgeoning business (and fan base) ever since. Luckily for me, she had a few minutes to share her experience starting a brand, how she manages a work/life balance and her favorite advice.
Building and creating an environment for passionate and talented individuals to learn and grow. I love seeing how the LIVELY crew tackles new projects and how we take on tasks that we as a team have never experienced before. When they come to life, it is the most rewarding feeling in the world, especially knowing that we all accomplished these moments together!
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